Lookatmedia copydeskai
NYC Newswire
Lookatmedia™ launches an AI newswriting and editing tool specifically designed for journalists
(Press Release) New York, New York - Lookatmedia™ – a software company dedicated to the media industry -- has launched CopyDeskAI™ featuring a Specialized News Language Model (SLM), the first-and-only SLM built for journalists.
CopyDeskAI™ from Lookatmedia™ is a newsroom-native platform designed to assist journalists, editors, and producers in creating and adapting content more quickly and efficiently. It's an editorial support tool that aims to streamline the story development process without sacrificing journalistic standards, accuracy, or a publication's unique voice.
Craig Harris, CEO/Founder of Lookatmedia™ which has been in use for 5 years, offers, "CopyDeskAI™ stands apart, boosting productivity while creating content that drives stronger viewer and reader engagement across every channel. Our mission is to empower corporate media companies and their storytellers to deliver high-quality, fact-based reporting — without sacrificing their editorial control or the integrity of their work.”
Harris continued, “CopyDeskAI™ highlights three key elements of its platform advancement:
Streamlining Workflows: It's designed to reduce routine workloads and accelerate content creation, from drafting news briefs from press releases to adapting wire copy or scripting content for broadcast.
Journalistic Control: The platform is built with the principle that AI should enhance, not replace, editorial judgment. Journalists and editors remain in control, with the ability to accept, edit, or dismiss the solution's suggestions.
Adaptability: CopyDeskAI™ can adapt content to match a specific outlet's format or a reporter's unique tone and style, whether for a straight news story, a long-form feature, or a live broadcast script.”
Bill Carey, Lookatmedia™ COO, highlights the economic challenges faced by corporate media companies and their newsrooms. "The problem has been obvious in our business for years. How to produce more stories with fewer people yet maintain the quality and integrity audiences expect. CopyDeskAI™ answers with a win-win formula of doing the work faster while maintaining accuracy unlike other general AI platforms being utilized today. As a former producer, manager, and news director in the largest newsrooms in the US, I know the pressure of tight deadlines and the need to uphold standards, especially on busy news days. That’s why we built a specialized language model that keeps journalists in control of the storytelling, preserves each station’s tone, and speaks directly to their audiences," Carey explains. "General AI models currently in use don’t get the job done. Our emphasis on maintaining editorial control and preserving the authentic voice of a news operation is the cornerstone of our CopyDeskAI™ philosophy."
What further separates CopyDeskAI™ from any other AI tool is its focus to learn the writing style of each individual in the newsroom as well as the news organization itself. Unlike general AI models that typically provide a mere summary of a story, CopyDeskAI™ works with the raw facts a journalist enters in phrases or sentences. Within seconds, an original story – in that journalist’s style -- is produced. Simultaneously, the story is now ready for edits and approval in every format the news organization uses, whether for a live broadcast, or printed newspaper, company websites, and uniquely, the native format of each social media platform. This transforms how news operations produce, publish, and deliver content, bridging the gap between AI efficiency and journalistic authenticity.
The CopyDeskAI™ SLM builds upon a powerful foundation of a specialized media corpus of an unrivaled 7 billion words by continuously ingesting diverse content, adapting to new story types, and emerging trends. This ensures that the model remains relevant and capable of delivering real-time, high-quality content that aligns with editorial guidelines and individual journalistic styles. With the capacity to tailor content to the unique voice of each station, the model stands out as a peerless tool in the field of news generation.
Contacts:
Bill Carey, COO, Lookatmedia, (813) 447-0845 [email protected] or Jack Berkman, Berkman Strategic Communications, (619) 246-3404 [email protected].
